For Immediate Release
Crevar Launches Consulting Practice
Leaves a Legacy at the Firm
January 10, 2006, High Point, NC - Tracy Crevar Warren, chief marketing and business development officer of Dixon Hughes PLLC, is leaving the firm to launch a new business venture. Her new organization, The Crevar Group, will focus on growth consulting for professional services firms.
"She helped put us on the map," says Eddie Sams, co-chief executive partner. "So much has changed since she has been with us. During this time, we have seen significant growth. Tracy has helped mold the culture of the firm, develop industry niche practices, create a solid marketing and business development infrastructure, and build an outstanding marketing and business development team. As you can imagine, it is bittersweet for us. She has been such an integral part of the firm for over a decade, but she also has so much experience to offer professional services firms looking to grow their organizations. We are pleased to be the first client of The Crevar Group."
"Sometimes opportunities just seek you, but it is up to you to recognize them," says Crevar. "The past 15 years with Dixon Hughes have prepared me for this new venture. I thrive on helping organizations determine where they want to go and how to get there. This is what The Crevar Group is all about. My relationship with Dixon Hughes has far surpassed my wildest expectations. It is so exciting to see how far the firm has come in such a relatively short period of time. It is a true testament to the firm's leadership. I feel good about where the firm is now and where they are going."
With a focus on growth, The Crevar Group will advise professional services firms in a number of areas, including niche development; staff training; coaching; marketing and business development; and ROI maximization.
A pioneer in the field of professional services marketing and business development, Tracy Crevar Warren brings proven experience to firms focused on growth. Her practical, enthusiastic, no-nonsense approach helps position organizations to achieve results. For over a decade she has served as the chief marketing and business development officer for Dixon Hughes, helping the firm grow from $10M to over $120M in revenue. She has held numerous industry leadership positions, including president of the international Association for Accounting Marketing (AAM), and was named by Accounting Today as one of the 100 Most Influential People in the accounting industry. Warren, a resident of Jamestown, North Carolina, is a frequent speaker and author.
Dixon Hughes is the largest CPA firm headquartered in the Southeast and ranks among the nation's 17 largest CPA firms. With a staff of over 850 located in 26 offices in Alabama, Georgia, North Carolina, South Carolina, Texas, Tennessee and West Virginia, Dixon Hughes provides a wide array of assurance, tax and consulting services to clients from coast to coast and beyond U.S. borders. Dixon Hughes is a member of Moores Rowland International (MRI), the 9th largest association of independent accounting firms worldwide with members in over 90 countries.